Shop the YUDIVA System
Premium, 100% formaldehyde-free keratin smoothing for upscale salons — glass-smooth results up to 6 months, with the best profit-per-chair in the category.
Why YUDIVA?New Arrivals
Botanica – Powered Keratin Treatment
20% OFF · LIMITED TIMEBotanica is YUDIVA’s flagship professional smoothing system — a formaldehyde-free, CarboCysteine-powered keratin treatment built for the salon chair. It transforms even the most resistant, coarse, and...
Fantasy – Color-Treated Enhancing Keratin Treatment
$300.00
Give your clients a fantasy-like transformation. This keratin treatment adds extraordinary shine and manageability while maintaining a natural, flowing look. Best for: Color-treated or highlighted hair. Results: Lasts up to...
Make Over – Repair & Restore Keratin Treatment
ONLY 4 LEFT20% OFF · LIMITED TIME Make Over is your go-to for damaged or over-processed hair. This is a deeply restorative keratin treatment rebuilds structure, strengthens weakened strands, and...
Keratin Treatment Fortifying – Classic Strength Formula
20% OFF · LIMITED TIMEFortifying is YUDIVA’s most intensive smoothing system — a salon-only classic formulated for maximum strength and long-lasting control. Infused with a rich chocolate scent, it tames...
YUDIVA Booster™ – Professional Keratin Treatment Enhancer...
INTRO PRICE YUDIVA Booster™ is the missing link for stronger formaldehyde-free keratin treatment results. It's a one-of-a-kind professional keratin treatment additive that mixes into virtually any formaldehyde-free keratin or smoothing...
Fancy Pro – Anti-Yellow Color-Treated Keratin Treatment
$300.00
Meet the powerful, anti-yellow member of the YUDIVA family. Fancy Pro Cream is the color-safe version of our Make Over treatment — formaldehyde-free keratin smoothing for color-treated, highlighted and bleached...